Wednesday 31 July 2013

Good Solid Email Marketing Solution Anyone Can Master

Good Solid Email Marketing Solution Anyone Can Master

email marketingA great way to build more fans for your site or sites is to market through email. You can send out emails to people about updates that you have on your site or just a general greeting in general. There is a lot when it comes to emailing marketing so go ahead and read through this article to see what you can learn about the subject.
Always seek permission before sending marketing emails to potential customers. Sending unsolicited emails will quickly have you labeled a spammer. Getting permission to send your messages doesn’t have to be hard; offer something valuable to your customers in exchange for the ability to email them, such as a discount, coupon, or other sign-up incentive.
Ask your customers for feedback on your emails. Since your customers are the most important part of your campaign, it is important to know if they are pleased with the emails they receive from you. You could ask them to fill out a short survey with a few questions on what they like and what they dislike.
Insert a link to your subscription form into your marketing newsletters. That way, if your customers forward marketing emails to their friends, their friends can easily subscribe to your list too. Using this strategy makes it easy for you to build a large list of potential customers who have agreed to receive your marketing emails.
You should ask your customers to opt-in and then confirm they wish to receive your newsletter. While it may seem like overkill, it is a great way to guarantee that your customers actually want emails from you, which could save you from future trouble.
One of the things that you could do to get a list of people that you could send emails to is by having an option for them to sign up on your mailing list. Have a readily visible link on your site for people to request your email updates.
In addition to using email marketing, incorporate SMS marketing into your campaign. Have customers sign up for an SMS option and send them text messages when on the go. When these two methods are used together, you have a better chance of getting more customers to sign up for your product.
When people first sign up for your mailings, have a spot to at least get their first name. By doing this, you can include their name in each email so the message feels more personal. When a customer is identified by name, they feel less anonymous and emails are welcome.
You should focus your email marketing efforts on your most promising customers. It is crucial to be persistent, while delivering a message your readers will find beneficial. Using a persistent strategy with wrong customers just annoys them, and causes you to waste your time.
The subject is one of the most important parts of your e-mail. If you do not have a subject that immediately grabs the reader’s attention, it is likely that they will not bother to read the e-mail at all. The best written e-mails can be completely worthless without a compelling subject. Make sure that all of your subjects are great!

Good Solid Email Marketing Solution Anyone Can Master

Keep mobile users in mind when choosing the size of your message. You might be composing your emails on a monitor that has four or even five times the available pixels that a smartphone user has. Send your messages small or scalable so that everyone can read them easily and quickly.
Every email that you send out to your customers as part of your marketing campaign should offer them something of value. If you give them a discount on your products, exclusive access to new offerings, or free shipping, they will be more likely to respond positively to your message and come back to you again.
To avoid complications resulting from being identified as a spammer, notify your ISP of your email marketing intentions in advance. If any unhappy reader ever reports you, this will give your ISP the head’s up that your marketing efforts are legitimate. Your ISP may also be able to suggest an upgraded account that eases your email marketing operations.
Now that you have these tips to guide you, you should be able to use email marketing. Email marketing is simple and efficient, so you should be able to promote to your customers without a lot of hassles or wasted time. This technique will increase your overall productivity while satisfying your customers as well.
email marketing
email marketing
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email marketing
email marketing
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Tuesday 30 July 2013

Speed Up Your Profits: Better Article Marketing

Speed Up Your Profits: Better Article Marketing

Starting an article marketing career can be exciting but a little bit scary, especially if you don’t have the know-how. You can try by using the wealth of knowledge you have obtained, though. After reading this blog, you will be able to face the world of articlemarketing with confidence.
Learn to write well. Readers want quality content and if your reviews and articles are full of grammar and spelling mistakes, you won’t be taken seriously. Make sure you edit yourself accordingly and provide your readers with the information they need in the proper formats. Sales will increase if your website is well-written and well-formatted.
Write articles and reviews of the products that you are using. You have to seem knowledgeable and happy with a product for your viewers to want to try it out. Providing detailed reviews or information regarding the product will help your audience understand the product and want to click through.
Make sure you do proper research for all of your articles. You want to be known as the guy who has great information, not as the guy who is spouting lies and false facts. Nothing can kill your reputation faster than being branded as a liar or a lazy writer.
Even though articles for marketing have certain word requirements, the first draft isn’t the best time to think about that. The author should have a sense about how lengthly the article should be when writing it. Editing is the time to make necessary cuts in length and sometimes, the author may even find that it can be turned into two articles.
Keyword research tools are powerful aids in any article marketing campaign, but they should not be purchased. While keyword research tools and services are available for sale – most costing over 100 dollars – the experienced article writer does not need to spend money. The free tools available online (many from search engines themselves) are more than adequate for the article writer’s needs.
Make an Ebook. This is a portfolio of sorts, a collection of all the articles you have written. You do not want it to be too small, so wait until you have amassed a large number of articles. You can use this to show off your writing skills or sell it to people looking for article collections.
Rewrite your original article, or hire someone to do it for you. This article should be totally unique, high-quality, and optimized for your keyword. Be sure to write a compelling author’s resource box that contains two backlinks to your site, one pointed to your main domain, and one to the original article. Submit the rewrite to EzineArticles.com. Once your article is published there, you will have your own author’s RSS feed. Each article that is approved on Ezine will ping your author’s feed.

Speed Up Your Profits: Better Article Marketing

Your initial paragraph should capture the reader’s interest and draw him or her in. Search engines and readers generally look to the beginning paragraph of articles to determine article importance. If you include some great tidbits in opening paragraph, it gets the readers’ attention and entices them to keep reading. Don’t give away everything and keep it interesting. To ensure they keep reading, they have to want to find out more.
Put your main keyword phrase in your article title. Each and every article you write needs to center around your main keyword or keywords. Those keywords should be contained in each article as well, along with related or long-tail keywords. This helps your articles get noticed by search engines and brings the right readers to your articles.
You should write your content in a style with which you are comfortable. Just remember to keep it simple. Make sure all your content is written in a uniformed voice that all your dedicated readers will be able to read and immediately know it’s you.
When you are marketing your articles, one tip you must remember is to create a catchy title. Don’t get so caught up in writing the content that you forget just how important your title is to draw people in and catch their attention. The title is the first thing people see, so it is important to make it as attention grabbing as possible to get the most people to actually look at your work.
You do not need a website or a blog to be a great article marketer, but you will still need to reach out and make your presence known on various sites and blogs. A lot of people think article marketing is a shortcut in internet marketing, but it actually involves a lot more work, because you need to continuously write articles and post them in various locations.
Need ideas for articles? Look at the news to see what interesting stories are out there that may relate to your niche. Google Alerts allow you to find out what’s happening in your niche every day by email. Using this information will keep your site current and interesting.
In summary, you want to do all that you can to learn about article marketing. There is a lot of information available, but we have provided some of the most important tips. Hopefully, we have provided you with enough information to not only give you a solid background, but also further spark your interest for becoming an expert in it.
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Monday 29 July 2013

Handy Information About The World Of Facebook Marketing

Handy Information About The World Of Facebook Marketing

Facebook is a site that most people in this country use. However, it can also be used for business marketing. You can take advantage of the paid options for marketing available through Facebook or use the free options for marketing. Whichever option you use, the tips given here can help you.
Use Facebook Insights to improve your social media marketing campaign. Check Facebook Insights to find out which updates are the most popular. If possible, share more similar updates. If you notice your subscribers are losing interest in your Facebook campaign, make an effort to create more interesting content for your campaign.
Contests are a good way to attract people’s attention. Try throwing a prize giveaway on your Facebook business page. Provide fans with coupons or even a product when they share or Like your page. Be sure to follow through properly and actually give out the prizes, or your honesty will fall into question.
Chose what you share as an update carefully. Your followers will become disinterested if you aren’t sharing content that they can use. They should offer help or be educational or entertaining. Take advantage of Facebook Insights as a way to discover which updates are truly useful in order to give followers what they like most.
Target advertisements directly to your customers by using the “custom audiences” tool. Your conversion rate will increase using this tactic and your campaign cost will lower, both of which are beneficial to you.
When you want more people to Like your page, offer them something they can’t get unless they click that Like button. One easy way to do this is by running a contest which only those who Like your page can enter. You could also offer a free ebook in return for a Like.
You should calculate the conversion rate of your Facebook marketing campaign on a monthly basis. Assess how many products you sell thanks to this campaign and compare this number to how many subscribers you have. Your conversion rate is an excellent indication of how successful your Facebook marketing campaign is.
Make use of the provided analytics tool set, Insights. Insights shows you what parts of your page are drawing traffic and what just isn’t working for you. You can make use of the Insights data to adjust your page according to what your visitors want to see, which will draw more visitors to your page.

Handy Information About The World Of Facebook Marketing

When you post something, one of your intentions should be to elicit responses from your community. Therefore, think about each post and figure out how to phrase things so that people will want to comment on what you have to say. Explicitly asking for opinions is one of the best ways to do this.
Use polls to engage your audience and get great marketing tips. If you see that a lot of people are not liking one of your marketing methods, it may be time for a change. This is a great way to find out what your users love and try your best to give it to them.
Use your Facebook business page as a content platform. You can use your page as a publishing platform that can channel your audience and further the reach of your content. If you have a blog that you write on, update your Facebook page to tell everyone about it and allow them to access it. After all, you may not get visitors to your blog on a daily basis. The more you write and publish in various locations, the further your valuable content can reach your audience.
If you are suffering from a time crunch and can’t oversee your page, then consider hiring someone to help. Make sure that all posts are receiving prompt attention on a regular basis. Some people find it difficult to even post once per day. Although it will cost money for you to hire another person to do this, you may find out that this extra cost is necessary.
As was mentioned earlier in this article, Facebook is a popular marketing tool for growing any business. Make sure you implement the advice mentioned above as you get ready to take your business to the next level. The time and effort you put in initially will pay off later on down the road. Good luck!
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Sunday 28 July 2013

Attraction Marketing – What You Need To Know About Marketing Your Business

Attraction Marketing – What You Need To Know About Marketing Your Business 

Attraction MarketingAttraction Marketing is probably the most powerful insight you can educate yourself on in the world of marketing.
Too many individuals, when it comes to marketing focus to much of pitching their product to people who are not interested, because they are focused more on making money rather than building a strong relationship with their customers.
It’s a difficult concept to grasp as obviously everyone is in business to make money. However if you could get your mindset into that “people are more important than things”, how can you fail.
Here are a number of tips to help you come to grips with attraction marketing and they may even help you in marketing your business more effectively.
So here we go!
  • Be authentic: I believe this to be the number one insight that can separate you from the masses. Been true to self and true to others is a strong skill that will set you apart from the rest.  Don’t pretend to be something you are not. Don’t fake it as you will always struggle in business and in life. 
  • Share your story: People enjoy listening to someones story. It shows they are real and not false. We all have a story so don’t be afraid to share it. It’s important to let your guard down as this will help you build good relationships with your customers.
  • Business can be very challenging so you need to establish a positive mindset. This has certainly helped me and has come in handy when having to overcome challenges that you can have when entering into any digital marketing business. This also builds your resilience and keeps you focused on what is important.
  • I remember this video about “play on words”. Be mindful of the message sent and how the message can be received. Always send a compelling marketing message that inspires and engages people. The results will then come.
  • Take the time to develop yourself. Take the time to look at things differently, through a different lens and you will identify opportunities. Find a mentor or a coach who is already successful and learn from them.
  • Consider “How do you want to be see” What do you want to be known for? What sets you apart? Build your own brand, your brand you. People can relate to individuals who are real. Remember there is only one you. Don’t be afraid to express your personality.
  • Get good at building relationships: If you ever get a chance it is worth reading “How to win friends and influence People” by Dale Carnegie. A fantastic book that has really helped me. Remember people buy from those they know, like and trust.
  • Have a passion for helping others: If you don’t like working with people or you don’t love helping people, then marketing may not be for you. You gotta have passion and this will show in everything you do. 
  • Share what you know with out anything in return. Learn to share everything. Give as much as you can for free. Remember helping others to be successful will help you. Always have in your mind of helping others to shorten their journey in business and this will help you. 
  • Build trust: People buy from those that they like and trust. Building trust comes with been honest so always tell the truth about your service or products. 
  • Add a little bit more: Always consider over delivering on a promises and ask yourself if you can add more value than you already have.

Attraction Marketing – What You Need To Know About Marketing Your Business

Finally How do you eat an elephant? One bite at a time. Break things down. Remember this saying “Big trees grow slowly”. Focus on one thing at a time and once you have mastered that move on to the next thing.
Good luck in your attraction marketing
 
Attraction Marketing
Attraction Marketing




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Attraction Marketing
Attraction Marketing

Saturday 27 July 2013

Harnessing The Buzz Surrounding Social Media For Your Business

Harnessing The Buzz Surrounding Social Media For Your Business

Social media sites have become some of the most-used sites on the internet. If you have a business, and you are trying to attract visitors, there is a good chance that social media sites rank higher than you do. Use the power of these sites for your marketing plans. Here are some smart ways to do that.
Take time when deciding what your overall strategy will incorporate. If you spend your time and effort on one social marketing strategy, only to switch to the next latest technique, you will wind up at a dead end every time. Therefore, how you will use social media marketing to grow your business.
Take the time to respond to the feedback from your customers. If you are interested in building a successful business, your customers have valuable information to share. The problem most companies have is that they are all ears and no response. When customers know you are responding to their needs via their feedback, they will want to continue doing business.
Always respond to questions and comments posted on social sites. You should check these at least once each day. Also, link this up to your email to know when you receive something new. Keep in mind that anything you post becomes public knowledge.
Put a Facebook “like” button on the homepage of your blog, in the top right corner. When they click on the box, they will be “liking” you on Facebook. If you put this on your blog your visitors can like your Facebook page without leaving the blog. Your “like” votes will add up more quickly if you make it simple for blog visitors do it with a convenient click.
Try to test and experiment with new and different social media marketing techniques and opportunities. There are literally thousands of different ideas to increasing your social media presence and boosting your marketing online. If you get stuck in one simple strategy, you may be missing out on a new technique that could significantly help your business.
If your blog has grown popular, put up some stats showing your visitors how many others follow your content. Demonstrating your growth through showing the number of Facebook “likes” you’ve received, Twitter followers you’ve accumulated or any awards your site or blog has received is a great way to prove your “social worth.”
You can measure the success of your social media marketing by the sentiment and number of comments you receive about your posts. You need to pay attention to the comments because your followers will tell you if you are posting relevant information. If they are mostly positive, then keep up the good work. If they are negative, try tweaking your posts for a more positive sentiment.

Harnessing The Buzz Surrounding Social Media For Your Business

Keeping track of comments, reviews, and blogs related to your business is an important part of social media marketing. There are many tools that you can take advantage of to alert you when new content about your business is posted. Keeping track of what others, particularly past customers, are saying about you is a great way to identify areas where your business could use improvement. It is also a good way to see which parts of your business have been effective.
Blogs written by actual employees are a great way to provide content to your customers which is informative and entertaining. Your visitors will be able to get a glimpse of behind-the-scenes information they wouldn’t have access to otherwise. They will see how your employees relate to you and recognize your business ethic, both of which will reflect positively on you. Allowing customers this type of access will help them feel more comfortable with your business.
Do not forget to post a link to your website or blog on your social network profiles. If someone hears about your products on a social network, they will need to have access to more information and see what you use as a storefront before they can decide to buy anything.
If you want to get more attention for your business, then social media marketing could be for you. Business owners can benefit when people share their content over social media networks. Giving social media followers the incentive to share your information with their friends by posting contests or special offers is key.
It is important to be involved in the newer large social media sites for effective marketing, but do not forget about the older sites. Social websites like MySpace and Craigslist have huge followings, and you will be missing out on a large market if you ignore them. Social media is extremely competitive and the older established sites still have market share
You should make it easy for your readers to subscribe so that they could receive information via email. Although newsletters have been around for a long time, they still warrant checking into.
Write headlines that are catchy. In many instances in social media, all folks see is the headline. In addition to containing basic information, try the make the headlines so powerful that it will make readers stop and click. A strong headline can make the difference between being ignored and being noticed.
In conclusion, continue to learn as much as you can about social media and the ways you can use it to promote your business. The term “social media marketing” covers a lot of ground, so there’s no shortage of information to learn. Use the great tips you learned here, and you will soon have marketing success.
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